PROJECT DEFORESTORATION
The Philippines has been subjected to deforestation since the colonial period. Today, its remaining forest cover is down to 6.6-7% or 1.98 to 2.1 million hectares out of the original 30 million hectares in the early 15th century as stated by the ESS and Conservation International. Project Deforestoration is a campaign movement that aims to help solve and improve this current continuous decline experienced by the Philippine forests. It is believed that for a country’s continuous growth and development a well sustained and habitable environment in needed.
_____________________________________________________________________________________
Phase 1: Activate Influences
Ambient Advertising
"If trees could talk, would you listen?"
Ambient Advertising
"If trees could talk, would you listen?"
For places with trees
For places without trees
_____________________________________________________________________________________
Phase 2: Educational Awareness
"Tree, 2, 1...0"
_____________________________________________________________________________________
Phase 3: Online Influences
The campaign movement will include a ownned website, facebook, twitter and youtube account wherein informations, updates, videos or anything related to the project will be posted. It will also serve as a place where people can participate and share their comments and feedbacks in relation with deforestation in the Philippines.
The campaign movement will include a ownned website, facebook, twitter and youtube account wherein informations, updates, videos or anything related to the project will be posted. It will also serve as a place where people can participate and share their comments and feedbacks in relation with deforestation in the Philippines.
_____________________________________________________________________________________
All materials used for this project is for education purposes ONLY.
