AN OASIS IN THE CITY
Dez is a Middle Eastern fast-casual restaurant with a modern twist. Located in the heart of Soho, Nolita. It is owned and operated by Esquared Hospitality and chef and TV personality Eden Grinsphan.
Dez is a Middle Eastern fast-casual restaurant with a modern twist. Located in the heart of Soho, Nolita. It is owned and operated by Esquared Hospitality and chef and TV personality Eden Grinsphan.
The design is influenced by traditional Middle Eastern color palettes, pattern tiles, cozy rugs and pottery, in a mix with contemporary finishes and forms to suit the fast-casual logistics need for simplicity and space.
2018-2019 BRANDING, COLLATERAL, DIGITAL, SIGNAGE
Credits:
Design by Paperwhite studio
Art Director: Laureen Moyal
Designer: Meghan Wittbrodt, Helena Villante
Art Director: Laureen Moyal
Designer: Meghan Wittbrodt, Helena Villante