Augmented Reality (AR) for New Wave Music Festival in Sochi, Russia by Raketamedia.
Visuals were added live while broadcasting using tracking data from cameras.
Some video content key visuals for led screens
Some screenshots from live broadcast
Preproduction concepts
Art Director — Anton Sakara
Producer — Dasha Statsenko, Ksenia Oleynikova, Tatiana Gorbunova
Coordinator — Ksenia Kornakova
Designers — Maxim Sviridov, Eric Irish, Artemy Perevertin, Andrey Teryaev, Peter Beketov
Artists — Ilya Dyomkin, Masha Shishova, Sergey Nesterenko, Natalia Naumova,
Previsualisation — Alexander Sokolov
AR control — Peter Akimochkin
AR designer — Andrei Tokarev
AR Producer — Peter Pavlyuk
Video content operator — Alexander Ryabinin
Technical Director — Alexei Zhazhelo
TV Director — Artem Shadrov
Production — Raketamedia
Thank you