![bags tie necktie boutique logo identity](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/aca7878520125.560bee51e5b01.png)
The Tie is a fictional company created for a school project. The assignment was to create a collapsible shopping bag. I was assigned a neck tie company as my project base. The name, logo, and packaging were all designed in order to promote simplicity and style, which are representations of the company itself. I wanted to create packaging that would promote the store; being able to see the tie through the logo creates a visually interesting product, which hopefully pushes others to visit the boutique.
![bags tie necktie boutique logo identity](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/4267898520125.560beea18331b.png)
![bags tie necktie boutique logo identity](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/375d148520125.560bee4e054b9.jpg)
![bags tie necktie boutique logo identity](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/9611c58520125.560bee51c603b.jpg)
![bags tie necktie boutique logo identity](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/f831748520125.560bef058d144.jpg)
![bags tie necktie boutique logo identity](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/164ed48520125.560bee51a57e3.jpg)
![bags tie necktie boutique logo identity](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/9edb658520125.560bef31c9a31.jpg)