White Mountains Arizona (WMAZ) multimedia campaign.
Art direction, music direction, creative execution.
Art direction, music direction, creative execution.
Magazine Ad | Landing Page | Banner | Social Media Content | Video | App
An interactive app based scavenger hunt that included social marketing & ads designed to increase tourism for the White Mountains. The campaign received over 200 downloads and 77,876 impressions from May-August and continued to be reinvented each season.
Video for Campaign #1 and the following season
named Operation WMAZ
named Operation WMAZ