Essential Needs Home Packaging
Essential Needs Packaging & Branding for HBC, Canada
Responsible for the Packaging Design, overall brand guidelines, management
and production for all Hudson Bay Company, Essential Needs Packaging.
Working with Product Development and Internal Design leads,
I executed the Essential Needs Brand update to a sleeker, cleaner look which
was launched into the European Market (Netherlands, Belgium & Germany).
Updating all original Canadian 2 languages packaging to a cost effective 4 languages
(english, french, dutch & german) European packaging version.
As well as to meet all European Packaging standards.
