Initially, starting off with the core concept, what is chemistry at first place?
Chemistry is the study of matter, its properties, how and why substances combine or separate to form other substances, and how substances interact with energy. When we come across the term chemistry, the first very thought which comes to our mind are the apparatus. We visualize chemistry as test tubes with some chemicals inside and bubbles coming out. It all looks good when you have to grab a lab coat and perform several experiments. Coming to my core concept of the typeface, that is chemical apparatus, referring to several equipment, that visualizing those to the alphabets. The most common apparatus used are the test tubes and beakers. And these elements also did justice to my typeface. The 2-3 apparatus which I kept constant were, test tube, beakers, condenser and connecting pipes
ELEMENTS USED
EXPERIMENTATION
FINALIZED STYLE
FINAL STYLE AND COLOR PALETTE
EXECUTION
When it came to convert my typeface into medias and as my concept is related to chemistry, the first very thought came to my mind is to work with a chemistry week fest of a college. I searched for college which held such similar fest. NUS is such university which held chemistry week every year. The medias which I decided to work on where the posters related to screening of documentaries of famous scientists, posters related to announcement of the fest, collaterals like ID cards, notepad cover, Post cards, invitation card, bag design and 3D model.
POSTERS
THANK YOU!
