Every year, Yandex.Market holds conferences for sellers, manufacturers, and vendors. These conferences showcase the platform's advantages and opportunities. They are a special area of focus for Yandex events, and this is what we want to emphasize.
We have a visual solution that distinguishes our events from the rest and conveys their fundamental idea — Yandex.Market for Business.
The identity is based on different styles of writing the letter M, to show the multifaceted nature of Yandex.Market and its huge product range. There is no single branded element in the style that is cloned onto all surfaces.
Research
Result