Olympic branding
Athens 2036
09. 2020
Logo Design
Concept 1
— Based on Greek mythology
— Fire that people can use was stolen from Olympus by Prometheus.
Pattern design
Olives
— Olive helped Athena won Poseidon at the combat with the sovereignty of Athens
Waves
— The place where Athena and Poseidon had a combat
Flame
— The main element that represents Olympic games
Concept 2
— Athens' geography and traditional garments
Pattern design
Olympus mountain
— The mountain in the middle of the city, Athens
Advertisement with its brand identity
Pictograms