In the past months Investec Wealth & Investment went through a compete rebrand for all its business segments. The first piece was a complete website redesign for the Private Clients segment.
This important milestone has been achieved within the Marketing team and external agencies for design and development, photography research and contents creation.
My primary involvement was as Brand Lead of the project making sure all the communication was consistent with the main Brand Guidelines. I've also had the opportunity to design various infographics, UI elements, print adverts and an email nurture campaign, taking part to an in-depth photography research to keep all the contents alive.
"Where are you on life's journey", gives people the opportunity to understand and achieve their financial goals during the different life's stages. I designed all the life stages graphics to keep alive the page's contents.
In "Our Story" page, I designed an infographic to tell all the steps of IW&I history.
Following the new website style, I designed some press ads printed in magazines.
Printed brochure for clients
Nurture email campaign designed to create lead generation through the website.
