Dylan Panetta's profile

Branding hospice care in Ireland

Strategy Team
Steve Payne
Celine Dee

Design Team
Martin Fanning
Dylan Panetta

While working at RichardsDee, in Dublin, I was fortunate enough to work on this project, and pitch it to the client as one of two routes. The creative route I worked on was chosen by the client to progress. This was launched in March 2020 and the website can be seen here: https://www.togetherforhospice.ie/

Branding Hospice Care in Ireland
​​​​​​​In 2019, 26 hospices across the country came together to form 'Together for Hospice'. This was the first time in Ireland they were uniting under one brand.

To design a consistent look & feel and colour palette for the new brand 'Together for Hospice'.

The Graphic Symbol
The symbol consists of equal parts, representing each individual Hospice and Specialist Palliative Care Providers (both in-patient and community) and associated Fundraising Supporters, homecare service and the important role they play.

The individual parts come together to form a dynamic unified shape, to advance, strengthen and unite the Hospice movement, rotating around a central vision and purpose: 

Together we can achieve greater strength awareness, understanding and funding for all Hospice Care Services across Ireland.

Together we can enable a future where everyone in Ireland has the care and support needed when challenged by life limiting illness.

The Word Mark
The word mark is stylish and simple to allow for the dynamic symbol to take centre stage throughout the communications.

Reinforcing the idea: ‘Together we are Stronger’

Branding hospice care in Ireland
Published:

Branding hospice care in Ireland

Published: