Carolyn King's profile

Promoting sustainability

As a designer passionate about sustainability, I have done various projects with NACC – a Brisbane-based sustainability consultancy helping businesses, government agencies and individuals become more sustainable. More recently, I have helped to bring a lot of this work together into a central resource – the Green Street sustainability website.
Green Street sustainability website. This ongoing project includes logo and branding design, image selection/editing, content planning, sustainability research and copywriting. Green Street supports businesses and households to have a go at being more sustainable, by providing practical guidance and resources.
Green Street's Sustainability Roadmap Journey Companion – a guidance booklet explaining each stage of the process, pointing readers to useful resources. Organisations assess sustainability progress using an online Sustainability Roadmap survey I developed using Typeform, then use the companion booklet and website resources to guide them.
Screenshot from a short video with energy saving tips. See this video and other short videos on Green Street's YouTube channel.
Educational handout for a Green Street seminar, explaining the Natural Step's system conditions for sustainability
Branding for local sustainable business precincts (virtual networks of businesses having a go at being sustainable). These posters are displayed on the windows/walls of member businesses. Note the name has since been changed to Business Network rather than Precinctt, and members can communicate via online groups on Green Street.
Graphic banner for the Sustainable Business Network Facebook page
Cover of a brochure to promote sustainable business networks in the Brisbane Moreton Bay region. The brochure was designed to be modular, so it could be folded from one sheet of A3, produced as a set of cards, or distributed as a digital PDF.
A page from the promotional brochure. The project included writing copy targeted at business owners.
Initial flyer to promote the sustainable business precinct concept
.Cover design of a sustainability strategy report for a government agency, RDA Moreton Bay
Page layout for the Moreton Bay sustainability report. The document was designed and created using Microsoft Word so it could easily be edited by the author. As you can see, it looks much better than a standard Word document!

For resources and inspiration about being more sustainable, visit greenstreet.net.au.
Promoting sustainability
Published:

Promoting sustainability

Published: