XX Olympic Winter Games - Torino 2006 | Event Identity
Client : SAMSUNG
Services : Research & Analysis, Brand Strategy, Event Identity, Identity Visual System, Visual Style Guideline, Design Specifications
Creators : Seung-Beom Kim, Heung-Ki Kim, Seonah Ahn
Year : 2006
To promote active sports marketing, Samsung developed its own identity system based on harmony with Torino Olympic concept 'Look of the Game'.